Episode 62

Building Massive Audiences With Kendra Fipps Crowe

Building Massive Audiences With Kendra Fipps Crowe

If you're a business owner trying to reach a bigger audience and attract more customers, then this podcast episode is for you! In it, we'll be giving practical advice on how to use social media and digital marketing strategies to build a loyal following that will help drive sales and ensure long-term success.

You'll learn how to leverage existing networks, create real engagement that leads to trust and loyalty, and monetize your audience in meaningful ways. Plus, you'll walk away with actionable steps you can take today to start growing the audience for your business. So don't wait - tune in now and get ready to turbocharge your customer growth!

In this episode of the Remarketing Podcast, Jerome Lewis interviews Kendra Crowe, a direct response marketing strategist and Amazon best-selling author. Kendra shares her inspiring journey, from raising two children as a single mother to becoming a successful entrepreneur. She emphasizes the importance of having a marketing system, targeting niches, and the significance of personal relationships in business success.

Conclusion

Kendra Crowe highlights the importance of resilience, continuous learning, and strategic marketing in achieving business success. By leveraging systems and focusing on specific niches, entrepreneurs can build strong, engaged audiences. Kendra’s story demonstrates the power of determination and the value of mentorship in personal and professional growth.

Key points

🎯 Kendra's Background: Transitioned from raising children as a single mother to becoming a successful entrepreneur and Amazon best-selling author.

πŸ“ˆ Journey into Marketing: Began with a company called Excel Communication and eventually worked alongside leaders in the network marketing industry.

πŸ“Š Importance of Systems: Emphasizes the need for marketing systems to ensure consistent income and effective lead generation.

πŸ› οΈ Simplifying Systems: Describes a system as a process that captures information and sells products, crucial for business predictability and scalability.

πŸ“š Niche Marketing: Explains the importance of targeting specific interests or niches to build strong connections with potential customers.

πŸš€ The "And" World: Believes in having a balanced life, where one can have a successful business while maintaining healthy relationships and personal well-being.

πŸ’¬ Effective Use of Social Media: Uses tools like Canva and FB Traffic to create and schedule content, ensuring continuous engagement with the audience.

πŸ” Value of Relationships: Stresses the importance of investing in relationships and understanding the different levels of friendships for personal and business success.

🧠 Mentorship and Learning: Shares experiences of being mentored by industry leaders like Russ Whitney, Cedric Harris, and Akbar Sheikh, highlighting the importance of learning from others.

🀝 Impact of a Book: Discusses how writing a book can establish authority, provide free publicity, and create a lasting impact on potential clients.

Summary

  1. Introduction: Jerome introduces Kendra Crowe, highlighting her achievements as a marketing strategist and Amazon best-selling author.
  2. Journey into Marketing: Kendra shares her journey from raising children as a single mother to becoming a successful entrepreneur.
  3. Importance of Systems: Emphasizes the need for marketing systems to ensure consistent income and effective lead generation.
  4. Simplifying Systems: Describes a system as a process that captures information and sells products, crucial for business predictability and scalability.
  5. Niche Marketing: Explains the importance of targeting specific interests or niches to build strong connections with potential customers.
  6. The "And" World: Believes in having a balanced life, where one can have a successful business while maintaining healthy relationships and personal well-being.
  7. Effective Use of Social Media: Uses tools like Canva and FB Traffic to create and schedule content, ensuring continuous engagement with the audience.
  8. Value of Relationships: Stresses the importance of investing in relationships and understanding the different levels of friendships for personal and business success.
  9. Mentorship and Learning: Shares experiences of being mentored by industry leaders and the importance of learning from others.
  10. Impact of a Book: Discusses how writing a book can establish authority, provide free publicity, and create a lasting impact on potential clients.

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About the Podcast

Show artwork for Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate and Marketing Implementation Perspectives For Real Estate Entrepreneurs, Real Estate Coaches, and Real Estate Investors by Jerome Lewis

About your host

Profile picture for Jerome Lewis

Jerome Lewis

Jerome Lewis is the author of the book REmarketing - Insider’s Secrets of Successful Advertising, Lead Generation, & Marketing Implementation For Real Estate Entrepreneurs.
He is also the founder and CMO of Digital Real Estate Strategy, a tech, and marketing agency that helps busy but serious real estate entrepreneurs implement, structure, and systematize their tech, lead generation, marketing, and business systems. Jerome has helped over 5000 real estate entrepreneurs from more than 40 states and 4 countries. Jerome has shared stages with some of the real estate industry’s best national experts including names ranging from Vena Jones-Cox, Krista Mashore, Marc Halpern, and many more.
Jerome is a bold introvert, father, and former IT professional. In 2021, Jerome won eXp University’s Instructor of The Year Award. He is also the host of the Real Estate Marketing & Social Media Mastermind, where he teaches real estate investors and agents tech and marketing implementation.